Every company will soon run on AI leverage. The winners will be “Supercompanies” — lean, fast, and massively cognitively augmented.


Section will be the prototype Supercompany. Scaling our impact with AI is the only way to achieve our mission to help 1 million people thrive in the age of AI, while creating value for ourselves and our families. The old way is not an option anymore.
Abstract dark green and black swirling texture resembling fabric or waves.

The foundation of every Supercompany is an AI-augmented workforce. We will be a focused team of executives, leaders, and ICs, powered by a fleet of AI agents and automations.

At every decision point, we’ll ask, “How could AI help us do this better, faster, or in ways we haven’t imagined before?

A three-level pyramid illustrating risk and opportunity in automation: top level is high risk with business process automation and few opportunities; middle is medium risk with workflow automation and hundreds of opportunities; bottom is low risk with workforce augmentation and thousands of opportunities.

As an augmented workforce, our AI strategy is simple: “Cut and Create.” We will use AI to cut unnecessary tasks, workflows, vendors and processes. We will use AI to create new workflows, new products and services, new jobs and new revenue. And we’ll use AI to get beyond our own current capability boundaries and into new opportunities.

This is the path forward – not just for Section, but for every ambitious company in the AI era.

Two columns titled CUT and CREATE with scissors and magic wand icons; CUT lists old tasks, workflows, inefficiencies, vendors, SaaS platforms, and CREATE lists new workflows, agents, products, services, revenues/jobs with arrows pointing from old to new.

Our AI principles as a Supercompany

To be a Supercompany, we must be highly intentional about how we use AI, or risk falling back into old habits. The following are expectations of every employee at Section, regardless of title.

01.

Use AI daily and deliberately.

Claude, ChatGPT, Gemini, and Perplexity are core to how we work. If you need a new AI tool, ask for it and we will assess it. Note: We will not use any AI tools from Meta, Xai or Deepseek, as they don’t invest enough in AI safety and human alignment.

02.

Hunt for obsolete work.

On at least a monthly basis, examine your tasks and identify opportunities for AI augmentation.

03.

Create, don’t just cut

It’s not just about efficiency - it’s about inventing with AI. Look for ways to add more value to customers with AI via new products and services that were not possible before. Reallocate saved time to new challenges that add value.

04.

Be bold but not careless.

Set up AI automations and workflows with intention - test them thoroughly, think through edge cases, and have fallbacks ready. A high failure rate is expected when experimenting, but sloppy implementation is not.

05.

Share breakthroughs and failures.

When you discover a great use case or workflow, share it - don’t hoard it for yourself. Admit when AI didn’t work. Transparency helps us grow fast with high trust.

06.

Exhaust AI before adding resources.

A new headcount, software solution, or vendor is no longer the answer to every problem. Investigate AI’s potential thoroughly before you submit a request.

07.

Build an AI-native team from day one.

We will not hire people who say they don’t use AI, or only use it occasionally. Every new team member must be AI-proficient from day one.

08.

Report AI impact in weekly and quarterly updates.

Every team lead must assess and communicate how AI is impacting (good and bad) their team’s performance. We will do this in our regular update channels, like weekly 3Ps and QBRs.

09.

Make ProfAI great.

Our own AI platform, ProfAI, represents our model for how humans and AIs work together to accelerate impact. It’s everyone’s job to improve ProfAI, test new ideas with ProfAI, and help customers get the most value from it.

10.

Own your decisions.

Use AI to pressure-test thinking, explore alternatives, and accelerate execution. But the final judgment call and recommendation is always yours. Outsourcing decisions to AI, cutting and pasting straight from AI, and AI work slop will not be tolerated. Be an AI Driver, not an AI Passenger.

11.

Stay human.

As teams evolve – some growing, some staying flat, some shrinking – support all employees through transitions with reskilling, role pivots, or generous severance. Reward people who increase their impact with AI regardless of their years of experience.

Abstract minimalist white geometric shape resembling a stylized letter S on a transparent background.

We have a chance to design a way of working with AI that others will want to emulate. The model we create will help hundreds of companies and millions of people thrive in the age of AI. So let’s push hard and build something enviable.

The Section AI Manifesto

Our purpose, principles, and practices for working with AI every day.

We are building a Supercompany.

Supercompanies are the most viable organizations in the world. They attract the best people, the cheapest capital, and the most valuable customers. They reset the benchmarks in their industries. And right now, they are pulling away from everyone else. We either join that group or we get left behind. There is no middle outcome.

We are living through the most significant shift in how work gets done in human history. The companies that move now will define their industries for the next decade. Every employee here is a shareholder in what we build. Creating a supercompany generates extraordinary upside for every one of us.

This requires something from both of us.

Section's job is to give every employee the pathways to transform: the tools, the training, and the honest conversations about how roles and teams will change that goes far beyond just providing access to AI tools.

Your job is to use AI. Every day, without waiting for permission. Experimenting, building, and pushing the boundaries of what you thought your job was. There is no version of becoming a Supercompany where you watch from the sidelines.

The path to becoming a Supercompany depends on consistent, daily participation in this transformation across Section.

The principles below describe how we do that.

1
Use AI every day
Every employee at Section should be a daily active user of AI. Claude and ChatGPT (primarily) are core to how we work, as essential as Slack or Google Drive. If you need a new AI tool, ask for it and we will assess it.
2
Block 2 hrs / week for experimentation
Every employee should have a 2-hour calendar hold for AI experimentation. Do not cancel it or work over it - do not ask people to schedule meetings during theirs.
3
Don’t hire people who don’t use AI
We will not hire people who say they don’t use AI, or only use it occasionally. Every new team member must be AI-proficient from day one.
4
Exhaust AI before adding resources
A new headcount, software solution, or vendor is no longer the answer to every problem. Investigate AI’s potential thoroughly before you submit a request.
5
Report AI impact regularly
Every team lead must assess and communicate how AI is impacting their team’s performance. We will do this in our regular update channels, like weekly 3Ps and QBRs.
6
Be a power user of our products
Every employee is responsible for acting as a super user of Section Coach and HQ and helping customers extract real value from them. Our products are our working model for AI transformation.
7
Share breakthroughs and failures
When you discover a use case or workflow, share it - don’t hoard it for yourself. Admit when AI didn’t work. Transparency helps us grow fast with high trust.
8
Own your work
Never say, “AI put this together so take it with a grain of salt.” Your decisions and output are your own, regardless of AI’s involvement. Outsourcing decisions to AI, cutting and pasting straight from AI, and AI work slop will not be tolerated.
9
Create, don’t just cut
It’s not just about efficiency - it’s about inventing with AI. Look for ways to add more value via new products and services that were not possible before. Reallocate saved time to new challenges that add value.
10
Stay human
AI changes how work gets done. It does not change how we treat people. As roles evolve, we will help everyone find their footing through reskilling, role changes, and honest conversations. The people who lean in and grow their impact with AI will be recognized and rewarded for it, regardless of how long they have been here.

FAQs

What's “proficiency,” exactly?

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How do you integrate with our AI tools and HR systems?

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Is cross-company benchmarking included?

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Is this redundant with vendor usage analytics (Copilot, ChatGPT, etc.)?

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Is HQ a dashboard?

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Can you prove ROI?

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What's included in HQ vs services?

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