The Track
A Section Blog
100 POVs on AI from the world’s leading experts
How did Twitter's blue check mark go from status symbol to total embarrassment?
In less than six months, Twitter's blue check mark "verification" has gone from a status symbol for the rich and famous to a warning sign associated with Elon fanboys and trolls. We unpack what happened, using lessons in brand strategy and viral growth.
Which skills matter? Employees and L&D leaders don’t always agree [research]
Which skills matter in the modern workplace – to get promoted, to get ahead, to impact the business? It turns out that employees and learning leaders don’t always agree.
We recently surveyed 10,000 students and 250 learning leaders on the skills that are their biggest priority in 2023.
5 steps to pick a winning investment
Whether you’re the investor or the investee, the six-step Risk-Reward Framework can put you on the right path.
Can ChatGPT write a positioning strategy?
ChatGPT can do a lot of amazing things. So what happened when we put it into an MBA-level positioning course?
The 10 essential business skills every person (or team) needs
I’m sure we’ve all had this thought over the course of our career: “I wish somebody could give me a playbook on how to be great at my job.”
Well, we’re here to tell you that being a great strategist isn’t a natural talent or a magic trick. It’s a list of critical skills that, when mastered, make you indispensable.
4 data-driven tricks to win your customers’ hearts
For consistent sales, you need a long-term relationship. According to Google’s Neil Hoyne, It starts with a better conversation — and smarter questions.
3 drills to teach your team AI, using AI
L&D might be dragging their feet on training your team on AI (we’ve seen it firsthand). So, use AI itself as your team coach.
How to set an AI policy for your company
In this post, we'll cover the four parts to a strong AI policy – your stance on AI, operating norms, rules/guidelines, and real-life use cases.
