The Track
A Section Blog

Your team doesn’t know what to use AI for

ChatGPT Canvas: OpenAI's Trojan Horse for Enterprise Domination
If you missed the launch of ChatGPT's Canvas feature, don’t be surprised – its launch didn't generate the usual hype. But Canvas offers an interesting glimpse into the future of OpenAI's strategic direction.

How I use AI to help my boss prepare for board meetings
We’re not shy about sharing our favorite AI use case: Leveraging it as a thought partner. But not all LLMs are created equally – so Section’s Chief of Staff to the COO, Ana, is sharing how they rank as thought partners for one of her most strategic use cases: Preparing the quarterly board deck.

The hidden reasons you’re not using AI every day
We’ve been taught all our lives to value original ideas and hard work, but using AI challenges these principles. But you have to get over this thinking, because your CEO already has.

Meet your professor: Emerging tech and AI consultant, Elizabeth Shaw
Elizabeth Shaw has worked in emerging tech for nearly 25 years at companies including Gartner, Sephora, and Forrester. Now, she’s your new guest lecturer in Section’s AI Crash Course.

How to customize ChatGPT to your needs
Working with AI right now is like working with a brand new coworker. They don’t get your processes or your way of thinking. You have to give them a lot of context, and even when you do, the results aren’t exactly right. While many people give up, we promise it's worth it to train your AI tool to be your best possible copilot.

How to make your competitors look bad without even mentioning them
Laddering (as defined by Scott Galloway) means highlighting your strengths in a way that inherently points out your competitor’s weaknesses. We’ll explain how to use laddering to deposition your competitors, using Writer, one of our favorite AI case studies right now.

Build, Buy, or Wait: The Leader’s Guide to AI Adoption
Edmundo Ortega spends all day rethinking a company’s core workflows with AI. So we asked him when companies should build custom AI solutions and when they should buy off-the-shelf. That’s when he introduced a third option – neither.

EY's Global Head of AI: Don’t rush to prove AI ROI
If you feel like you’re falling behind because you haven’t figured out how to make a bulletproof investment in AI, read on for John Thompson’s take on why you actually need to slow down and stop sweating the ROI.