The Track
A Section Blog
7 hard-won lessons from deploying AI at scale
Having morale issues? Try telling better stories
Unhappy workers have usually lost faith in their leadership's story. Here's how to tell a better one.
_.webp)
What is Web3 (and why should I care)?
Everything you need to know to talk about Web3 at your next cocktail hour.
Free trial vs. freemium: Which product-led growth tactic is right for you?
Have you ever set up a free trial to test drive a product before you bought it? We bet you have (and you might have even forgotten to cancel it after the week was up – oops).
In our workshop Driving Product-Led Growth, industry guru Wes Bush teaches you to use “try before you buy” tactics – like free trials, freemium, and demo modes – to capture customers long before they swipe their credit card.
Here, with Wes’ help, we share an easy-to-use framework for picking the tactic that’s right for your business.
3 steps to uncover your real competitors (hint: they may not be who you think)
April Dunford is a product positioning expert who helps executives zero in on the real competitive alternatives to their product.
In this post, we’ll share some of her tips.
Our hot take on Google Gemini
On Wednesday, Google announced its long (long, long)-awaited AI product, Gemini. We dug in to understand whether Gemini lives up to the hype, what it signals for OpenAI and Microsoft, and what you can use it for right now.
The best AI chatbots in 2023
AI chatbots are not all built the same, and even the best ones aren’t best for every use case. That's why we put together a list of the best AI chatbots in 2023 - consider it your "holiday gift guide" for AI.
Staying silent on AI is almost as bad as banning it
The piece of data from our latest AI Proficiency Report that we can’t stop thinking about: Silence on AI breeds more AI skepticism than an outright AI ban. So if you’ve been gathering your thoughts on AI, now is the time to put them in writing.
Why shadow AI is probably happening in your company
We surveyed over 5,000 knowledge workers in the second half of 2024 on AI knowledge, skill, and usage. One of the most troubling takeaways: AI use is happening, whether your company sanctions it or not, and the implications are huge.
