Abstract gradient background with soft pink and orange hues blending smoothly.

Be the go to expert on AI tranformation

Subscribe to join 200k+ other strategic operators and receive weekly intelligence on making AI actually work

hero image for blog post

What is Web3 (and why should I care)?

Everything you need to know to talk about Web3 at your next cocktail hour.

Web3
digital transformation
Read the article
hero image for blog post

Free trial vs. freemium: Which product-led growth tactic is right for you? ‍

Have you ever set up a free trial to test drive a product before you bought it? We bet you have (and you might have even forgotten to cancel it after the week was up – oops).

In our workshop Driving Product-Led Growth, industry guru Wes Bush teaches you to use “try before you buy” tactics – like free trials, freemium, and demo modes – to capture customers long before they swipe their credit card.

Here, with Wes’ help, we share an easy-to-use framework for picking the tactic that’s right for your business.

Product
Growth
Read the article
hero image for blog post

3 steps to uncover your real competitors (hint: they may not be who you think)

April Dunford is a product positioning expert who helps executives zero in on the real competitive alternatives to their product.

In this post, we’ll share some of her tips.

Product positioning
Marketing strategy
Read the article
hero image for blog post

4 proven business strategies from NYU Stern Prof. Scott Galloway

Growing a business can be rough. Even after you’ve drafted a masterful business plan and secured enough capital to see it to fruition, you’re still facing an uphill battle.

In fact, 65 percent of businesses fail within their first 10 years.

So how do you beat the odds? You can start by leveraging these four winning concepts NYU Stern Professor Scott Galloway lays out in his upcoming Business Strategy Sprint.

We’ll break them down.

business
strategy
Read the article
hero image for blog post

How I use Product Strategy frameworks to win client business

How do you make your product stand out in a sea of competitors? Product Strategy alum Justin Lee shares his approach.

Product
strategy
Read the article
hero image for blog post

Will your big idea work? 3 ways to manage risk

Building a new product is nerve-racking, especially if you’re taking a shot at something that’s never been tried before.

Will it end up being a YouTube or a Quibi? An iPod or a Zune? If it fails, will you ever be able to bounce back?

Luckily, you can build confidence by reducing risk. That’s where product experimentation comes in.

product
experimentation
Read the article
hero image for blog post

The 4 priority strategies for every marketer in Q1

This week, we heard from 8 marketing experts from companies like Estee Lauder, HubSpot, and Zapier on THE AI strategies that need to be in every CMO’s 2026 plan. Our own Head of Marketing, Rachel Fields, is sharing the 4 tactics on her own to-do list.

AI
Marketing
Read the article
hero image for blog post

85% of workers don’t use AI for business value

Our latest AI proficiency research was released this week – and if you’re leading a team through AI transformation, you’re going to want to keep reading.

AI
Research
Read the article
hero image for blog post

How I learned to stop note-taking and let AI work for me

We have a new Head of Engineering! Say hi to Chad and read on to learn how he’s leveraging Claude Code to keep all the facts of a new role straight.

AI
Claude
Read the article
hero image for blog post

Personal AI use cases are good for business

Here's a slightly controversial take from AI researcher Marc Zao-Sanders: Don’t worry that no one is using AI for work yet – personal use comes first, but enterprise ROI follows.

AI
Use cases
Read the article
hero image for blog post

The 4 AI investments finance leaders need to make in 2026

The opportunities for AI in finance are huge – if CFOs set the right strategy. Glenn Hopper, our AI for Finance instructor, is sharing the 4 AI investments finance leaders should make in 2026.

AI
Finance
Read the article
hero image for blog post

The 5 AI investments sales leaders should make in 2026

If you’re a sales leader and your AI strategy sounds like “buying an AI-powered outbound tool”, put the company card down until you’ve read this.

AI
Sales
Read the article
hero image for blog post

Build, Buy, or Wait: The Leader’s Guide to AI Adoption

Edmundo Ortega spends all day rethinking a company’s core workflows with AI. So we asked him when companies should build custom AI solutions and when they should buy off-the-shelf. That’s when he introduced a third option – neither.

AI
Read the article
hero image for blog post

EY's Global Head of AI: Don’t rush to prove AI ROI

If you feel like you’re falling behind because you haven’t figured out how to make a bulletproof investment in AI, read on for John Thompson’s take on why you actually need to slow down and stop sweating the ROI.

AI
AI ROI
Read the article
hero image for blog post

Staying silent on AI is almost as bad as banning it

The piece of data from our latest AI Proficiency Report that we can’t stop thinking about: Silence on AI breeds more AI skepticism than an outright AI ban. So if you’ve been gathering your thoughts on AI, now is the time to put them in writing.

AI
Change Management
Read the article
hero image for blog post

Why shadow AI is probably happening in your company

We surveyed over 5,000 knowledge workers in the second half of 2024 on AI knowledge, skill, and usage. One of the most troubling takeaways: AI use is happening, whether your company sanctions it or not, and the implications are huge.

AI
AI Proficiency Report
Read the article
hero image for blog post

Why most organizations aren’t ready to deploy AI

In September, we re-ran our AI Proficiency Survey to over 5,000 knowledge workers across the US, UK, and Canada. Our biggest takeaway: The knowledge workforce is vastly unprepared for an AI-augmented future.

AI
AI Proficiency Survey
Read the article
hero image for blog post

How the Royal Family’s AI-powered mental health agent overcame privacy concerns

Most orgs feel unready for the challenges that Gen AI brings to risk management. Yet many AI applications will have to navigate the line between user value and user privacy. So we sat down with specialist, Brian Kolodny, to understand how he traversed matters of privacy when building a mental health bot for the Royal Family’s foundation.

AI
Agents
Read the article
Open laptop on a blue fabric surface displaying a user dashboard with welcome message and options for a 60-day plan, team fluency, and section insights.

Section HQ

For any

(and every)

leader responsible for AI success

From org-wide impact to department-level use cases, Section HQ gives every leader the insights they need to drive progress.

Word 'section' written in lowercase letters with each letter in different bright colors.

The AI Leadership Summit

How to build an AI-native supercompany

Torn piece of cream-colored textured paper with uneven edges.