AI:ROI Insights

A Section Blog

hero image for blog post
February 2, 2024

8 secrets to great AI prompting

Learn how to write a prompt for ChatGPT that gets a great result.

Read The Article
Greg Shove
Taylor Malmsheimer, Head of Strategy
5 mins
For students
AI prompting
hero image for blog post
Read The Article
Greg Shove
Greg Shove, CEO
2 mins
For students
hero image for blog post
January 23, 2024

Joining the AI class should be your top priority

The workforce is dividing into two sides. Master AI now to make sure you're on the right side.

Read The Article
Greg Shove
Greg Shove, CEO
5 mins
For students
AI strategy
hero image for blog post
January 18, 2024

How to build a custom GPT 

Follow these step-by-step instructions to build a custom GPT model that completes specific tasks for you.

Read The Article
Greg Shove
Taylor Malmsheimer, Head of Strategy
6 mins
For students
Chat GPT
hero image for blog post
January 31, 2026

The 4 priority strategies for every marketer in Q1

This week, we heard from 8 marketing experts from companies like Estee Lauder, HubSpot, and Zapier on THE AI strategies that need to be in every CMO’s 2026 plan. Our own Head of Marketing, Rachel Fields, is sharing the 4 tactics on her own to-do list.

Read The Article
Greg Shove
Rachel Fields
6 mins
For students
AI
hero image for blog post
January 22, 2026

85% of workers don’t use AI for business value

Our latest AI proficiency research was released this week – and if you’re leading a team through AI transformation, you’re going to want to keep reading.

Read The Article
Greg Shove
Section Staff
4 mins
For students
AI
hero image for blog post
April 4, 2025

Is Deep Research worth $200 a month?

With new AI tools coming out all the time, it’s hard to know which ones are worth investing in. So here’s our lead AI consultant’s framework for whether you should shell out for Deep Research or not.

Read The Article
Greg Shove
Chase Ballard
6 mins
For companies
AI
hero image for blog post
March 29, 2025

AI is good enough, the humans need help

Newsflash if you’re waiting for AI to get better before you invest: It’s already pretty good, it’s the people using it that need to get a lot better – and fast. Greg is taking over this week’s newsletter to show you why.

Read The Article
Greg Shove
Greg Shove, CEO
7 mins
For companies
AI

The AI:ROI Conference

One day. Ten sessions.
The best strategies for driving AI ROI in 2026.

March 5, 11 -6 pm ET

Section logo pop up