The Track

A Section Blog

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Greg Shove
Greg Shove, CEO
2 mins
For students
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January 23, 2024

Joining the AI class should be your top priority

The workforce is dividing into two sides. Master AI now to make sure you're on the right side.

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Greg Shove
Greg Shove, CEO
5 mins
For students
AI strategy
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January 18, 2024

How to build a custom GPT 

Follow these step-by-step instructions to build a custom GPT model that completes specific tasks for you.

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Greg Shove
Taylor Malmsheimer, Head of Strategy
6 mins
For students
Chat GPT
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January 12, 2024

How to set an AI policy for your company

In this post, we'll cover the four parts to a strong AI policy – your stance on AI, operating norms, rules/guidelines, and real-life use cases.

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Greg Shove
Taylor Malmsheimer, Head of Strategy
10 mins
For companies
AI policy
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January 28, 2025

How we used AI to improve course quality by 20%

One common misperception about AI is that it’s only good for making processes quicker. Education Product Lead, Kyra Atekwana, shared how it also improved our content quality by 20%.

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Greg Shove
Section Staff
5 mins
For students
AI
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January 28, 2025

How a Bayer CFO is thinking about AI ROI

Your CFO will want to see your plan for proving ROI before they greenlight your AI initiatives. But what we learned from Bayer CFO, Florian Zirnstein, is that not all CFOs need to see hard numbers to measure success.

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Greg Shove
Section Staff
7 mins
For students
AI
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November 7, 2025

The hidden reasons you’re not getting AI ROI

If you’ve been thinking “I’m doing everything I’m supposed to, why is my AI deployment falling flat?” We have answers. TL;DR - you might be doing the right things, but only halfway.

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Greg Shove
Taylor Malmsheimer, Head of Strategy
8 mins
For companies
AI
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October 31, 2025

Most leaders are thinking about AI all wrong

2026 is 60 short days away, so here’s the wake up call you need: you’re still thinking about AI through the lens of software, and the survival of your company depends on you shifting that mindset.

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Greg Shove
Edmundo Ortega
6 mins
For companies
AI

Scott Galloway's 2026 Predictions

Get the year-ahead forecast 20k+ people register to hear every year.

December 4, 12 -1 pm ET

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