The Track

A Section Blog

hero image for blog post
January 19, 2023

5 steps to grow customer lifetime customer value

Your customer relationship ending after the first transaction is similar to a romantic relationship ending after the first date: not good.

Read The Article
Greg Shove
Juan Pablo Del Alcázar Ponce
3 mins
For students
hero image for blog post
November 17, 2022

Every leader should have an operating manual. Here are 5 steps to build yours.

The things you do might be intuitive to you – but if they confuse your team, you're in trouble. Here's how to build an operating manual to make your decisions clear to everyone.

Read The Article
Greg Shove
Section Staff
2 mins
For students
hero image for blog post
November 2, 2022

Want to be a better investor? Adopt these three mindsets

Think like an artist, an analyst, and a skeptic to make better decisions.

Read The Article
Greg Shove
Section Staff
4 mins
For students
hero image for blog post
October 24, 2022

How to find your brand's purpose

Developing a brand purpose is a fundamental step for any company. Justin Lee shares how he uses the Section frameworks to uncover why his business exists.

Read The Article
Greg Shove
Justin Lee
For students
brand strategy
hero image for blog post
July 19, 2024

Why we’re rebuilding education with AI

Business education has two fundamental problems. Our CEO Greg is sharing how AI can solve both of them and bring about truly career-changing education.

Read The Article
Greg Shove
Greg Shove, CEO
7 mins
For students
AI
hero image for blog post
July 13, 2024

5 custom GPTs to get the job

AI expert Ashley Gross has a custom GPT for everything – including pitching herself to jobs, winning consulting gigs, building a portfolio, and more. Here's what they do and how she builds them.

Read The Article
Greg Shove
Section Staff
5 mins
For students
AI
hero image for blog post
July 30, 2025

How to drive AI adoption at scale

If you missed Olya Taran’s session at The AI Strategy Summit, you missed one of the most practical frameworks of the day on one of the biggest problems leaders still face: Getting widespread AI adoption. We’re laying it out for you.

Read The Article
Greg Shove
Section Staff
7 mins
For companies
AI
hero image for blog post
July 11, 2025

Your team doesn’t know what to use AI for

Change management is likely not the biggest bottleneck to your AI deployment anymore: Our latest AI Proficiency Report shows that people want to use it, but they can’t figure out what it should be used for.

Read The Article
Greg Shove
Section Staff
8 mins
For companies
AI

Start learning for free

• Watch 3 free on-demand lessons every month
• Experience our flagship intro course for free
• Access Section's full catalog of courses

Section logo pop up