The Track
A Section Blog

What happens when 1M people are really good at using AI?

Your step-by-step guide to a winning product strategy
Former Netflix VP of Product Gibson Biddle explains how to build a product that delights, makes money, and beats the competition.

How to make your competitors look bad without even mentioning them
Laddering (as defined by Scott Galloway) means highlighting your strengths in a way that inherently points out your competitor’s weaknesses. We’ll explain how to use laddering to deposition your competitors, using Writer, one of our favorite AI case studies right now.

Where's the money going to be made in AI?
Not every AI investor will make their money back. In this post, we dig into the AI business models that will work, and those that will be the next Pets.com.

10 lessons from running a startup in 2023
This was a hard year for Section, but we’ve come out of it fitter and stronger. Here are 10 lessons that I’ve learned about running a startup – hoping they provide some inspiration to you.

How an AI expert built agents for Toyota and Universal Theme Parks
Brian Kolodny has designed chatbots for 37 Global 100 companies. Here's how he used them to create better customer experiences for Toyota and Universal Theme Parks.

Google Gemini vs. Microsoft Copilot: Which is right for your business?
Gemini for Google Workspace and Copilot for Microsoft 365 both promise to enhance productivity. But which one gives you the most bang for your buck?