BE THE GO TO EXPERT ON AI TRANSFORMATION
Subscribe to receive weekly intelligence from Section for the 170k+ strategic operators making AI actually work
What makes an AI ambassador program actually stick
Personal AI use cases are good for business
Here's a slightly controversial take from AI researcher Marc Zao-Sanders: Don’t worry that no one is using AI for work yet – personal use comes first, but enterprise ROI follows.
The 4 AI investments finance leaders need to make in 2026
The opportunities for AI in finance are huge – if CFOs set the right strategy. Glenn Hopper, our AI for Finance instructor, is sharing the 4 AI investments finance leaders should make in 2026.
The 5 AI investments sales leaders should make in 2026
If you’re a sales leader and your AI strategy sounds like “buying an AI-powered outbound tool”, put the company card down until you’ve read this.
The 3 AI strategy investments leaders should make in 2026
Here are the places leaders need to be investing resources next year - but let's make one thing clear: This is at the cost of some of your other 2026 strategies.
Self-assessment: Does your team trust you?
I’m sure you’ve had a manager you didn’t trust.
Maybe that manager said she valued your time – but then canceled your 1:1 at the last minute because she just had to run out and get a smoothie.
Maybe he called you out in front of the team for a mistake he made. (Truly an unforgivable offense).
Whatever it was, you know that once trust is lost, it’s hard to get back...
Free trial vs. freemium: Which product-led growth tactic is right for you?
Have you ever set up a free trial to test drive a product before you bought it? We bet you have (and you might have even forgotten to cancel it after the week was up – oops).
In our workshop Driving Product-Led Growth, industry guru Wes Bush teaches you to use “try before you buy” tactics – like free trials, freemium, and demo modes – to capture customers long before they swipe their credit card.
Here, with Wes’ help, we share an easy-to-use framework for picking the tactic that’s right for your business.
What makes an AI ambassador program actually stick
Agital, a digital marketing agency, built an AI ambassador program that actually works because they got specific where most programs stay vague - on selection, accountability, and goal-setting.
Your employees are losing their minds to AI
AI dependence is already degrading cognitive capability in the workforce – and AI upskilling for employees needs to go beyond tools to protect the thinking that makes their work valuable.
