AI:ROI Insights

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April 24, 2025

Yes, you will lose your job to AI

Greg's best advice for preserving your value.

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Greg Shove
Greg & Taylor
7 mins
For students
AI
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April 9, 2025

AI agents are cool, but not for the reasons you’ve heard

You’ve seen articles and flashy demos and tons of promises about the imminent future of agents. But how much of that is actually possible and how much is hype? Lutra AI co-founder and CEO, Jiquan Ngiam sat down with us to suss it out.

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Greg Shove
Section Staff
5 mins
For students
AI
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April 9, 2025

AI hallucinations aren’t a big deal

It’s hard not to hear that AI hallucinates and not have a few alarm bells go off. But ‘hallucinations’ is a loaded word. Machine & Partners’ Edmundo Ortega is back to explain why they’re nothing to worry about.

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Greg Shove
Section Staff
6 mins
For students
AI
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April 4, 2025

Is Deep Research worth $200 a month?

With new AI tools coming out all the time, it’s hard to know which ones are worth investing in. So here’s our lead AI consultant’s framework for whether you should shell out for Deep Research or not.

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Greg Shove
Chase Ballard
6 mins
For companies
AI
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March 3, 2023

Can't stop checking your favorite app? Here's why.

Have you ever been bored and caught yourself checking Instagram just seconds after you closed it?

I’m sure you didn’t reopen it because you had an overwhelming urge to see more pics of your college roommate's lunch. You did it without thinking, like it was second nature.

If that sounds familiar, then I hate to break it to you: You have a habit.

And what’s more, that habit was built intentionally – by the people who designed your app.

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Greg Shove
Section Staff
3 mins
For students
product
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March 3, 2023

3 proven ways to get customers to share your product

Here’s a simple fact about human nature: The better something makes someone look, the more likely they are to share it.

You probably noticed this on your Instagram feed at the end of last year, when a metric ton of your friends shared their Spotify Wrapped playlist.

What makes sharing the Spotify Wrapped playlist so irresistible? 

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Greg Shove
Section Staff
10 mins
For students
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March 27, 2026

What makes an AI ambassador program actually stick

Agital, a digital marketing agency, built an AI ambassador program that actually works because they got specific where most programs stay vague - on selection, accountability, and goal-setting.

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Greg Shove
Section Staff
5 min
For companies
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March 20, 2026

Your employees are losing their minds to AI

AI dependence is already degrading cognitive capability in the workforce – and AI upskilling for employees needs to go beyond tools to protect the thinking that makes their work valuable.

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Greg Shove
Section Staff
6 min
For companies

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