The Track

A Section Blog

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February 23, 2024

Where’s the money in AI? 10 insights from Azeem Azhar

Which AI projects and businesses will make their money back, and which will falter? Exponential View's Azeem Azhar weighs in.

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Greg Shove
Greg Shove, CEO
5 mins
For students
AI
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February 19, 2024

Section now has a mobile app!

Download the Section app in the Android or iOS store to watch and complete courses on the go.

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Greg Shove
Section Staff
1 min
For students
Mobile app
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February 16, 2024

How to become a Chief of AI

Pitch yourself as Chief of AI using this AI job description and talking points.

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Greg Shove
Taylor Malmsheimer, Head of Strategy
10 mins
For students
chief of AI
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Greg Shove
Taylor Malmsheimer, Head of Strategy
5 mins
For students
Artificial intelligence
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June 7, 2023

How Cascade took on its biggest competitor: the sink 

Want to attack your real competition instead of the company down the road no one knows about? Learn how Cascade depositioned their number one competitor: the sink.

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Greg Shove
Section Staff
4 mins
For students
positioning
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June 7, 2023

How did Twitter's blue check mark go from status symbol to total embarrassment?

In less than six months, Twitter's blue check mark "verification" has gone from a status symbol for the rich and famous to a warning sign associated with Elon fanboys and trolls. We unpack what happened, using lessons in brand strategy and viral growth.

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Greg Shove
Section Staff
5 mins
For students
Twitter
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February 21, 2025

Build, Buy, or Wait: The Leader’s Guide to AI Adoption

Edmundo Ortega spends all day rethinking a company’s core workflows with AI. So we asked him when companies should build custom AI solutions and when they should buy off-the-shelf. That’s when he introduced a third option – neither.

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Greg Shove
Edmundo Ortega
5 mins
For companies
AI
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February 13, 2025

EY's Global Head of AI: Don’t rush to prove AI ROI

If you feel like you’re falling behind because you haven’t figured out how to make a bulletproof investment in AI, read on for John Thompson’s take on why you actually need to slow down and stop sweating the ROI.

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Greg Shove
Section Staff
4 mins
For companies
AI

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