The Track
A Section Blog

Leaking our own AI manifesto

Build, Buy, or Wait: The Leader’s Guide to AI Adoption
Edmundo Ortega spends all day rethinking a company’s core workflows with AI. So we asked him when companies should build custom AI solutions and when they should buy off-the-shelf. That’s when he introduced a third option – neither.

EY's Global Head of AI: Don’t rush to prove AI ROI
If you feel like you’re falling behind because you haven’t figured out how to make a bulletproof investment in AI, read on for John Thompson’s take on why you actually need to slow down and stop sweating the ROI.

AI is disrupting my dad
AI conversations tend to center around the impact on work - but what about the personal benefits?

Agents are here: OpenAI's chaos vs. Microsoft's control
If you’re tired of hype without action when it comes to AI agents, you’re not alone. Here's our Lead AI Consultant, Chase's, no-BS take on what the big players’ agents are actually capable of.

Your step-by-step guide to a winning product strategy
Former Netflix VP of Product Gibson Biddle explains how to build a product that delights, makes money, and beats the competition.
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Why we’re opening up unlimited access to sprints
I was talking recently with a Section4 student, and I let him know that we would soon be giving members access to all our sprints for $995, about 1% the annual tuition of an MBA.
“That’s incredible,” he said. “I’m so excited – my mind is blown.”
Then he paused.
“Why are you doing that?”, which is a polite way of asking “What’s the catch?”
There isn’t one. And here’s the answer as to why.

EY's Global Head of AI: Don’t rush to prove AI ROI
If you feel like you’re falling behind because you haven’t figured out how to make a bulletproof investment in AI, read on for John Thompson’s take on why you actually need to slow down and stop sweating the ROI.

Staying silent on AI is almost as bad as banning it
The piece of data from our latest AI Proficiency Report that we can’t stop thinking about: Silence on AI breeds more AI skepticism than an outright AI ban. So if you’ve been gathering your thoughts on AI, now is the time to put them in writing.