The Track
A Section Blog

Leaking our own AI manifesto

How to find your brand's purpose
Developing a brand purpose is a fundamental step for any company. Justin Lee shares how he uses the Section frameworks to uncover why his business exists.

5 steps to solve the tough problem in front of you
The ability to solve tough problems isn’t an innate talent or a magic act – it’s a process. Learn a step-by-step framework to break down problems and solve them in a data-driven way.

4 data-driven tricks to win your customers’ hearts
For consistent sales, you need a long-term relationship. According to Google’s Neil Hoyne, It starts with a better conversation — and smarter questions.

The 10 essential business skills every person (or team) needs
I’m sure we’ve all had this thought over the course of our career: “I wish somebody could give me a playbook on how to be great at my job.”
Well, we’re here to tell you that being a great strategist isn’t a natural talent or a magic trick. It’s a list of critical skills that, when mastered, make you indispensable.

10 lessons from running a startup in 2023
This was a hard year for Section, but we’ve come out of it fitter and stronger. Here are 10 lessons that I’ve learned about running a startup – hoping they provide some inspiration to you.

How to prioritize AI projects
If your company is all-in on AI like Section, you might’ve spent the last few weeks coming up with exciting AI projects to tackle in the new year. After the fun brainstorming work comes the less glamorous step of figuring out what your organization actually has the time and budget to execute. We're sharing a simple risk-reward framework to prioritize your AI projects.

Why shadow AI is probably happening in your company
We surveyed over 5,000 knowledge workers in the second half of 2024 on AI knowledge, skill, and usage. One of the most troubling takeaways: AI use is happening, whether your company sanctions it or not, and the implications are huge.

Why most organizations aren’t ready to deploy AI
In September, we re-ran our AI Proficiency Survey to over 5,000 knowledge workers across the US, UK, and Canada. Our biggest takeaway: The knowledge workforce is vastly unprepared for an AI-augmented future.