The Track

A Section Blog

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March 15, 2022

3 proven ways to get customers to share your product

Here’s a simple fact about human nature: The better something makes someone look, the more likely they are to share it.

You probably noticed this on your Instagram feed at the end of last year, when a metric ton of your friends shared their Spotify Wrapped playlist.

What makes sharing the Spotify Wrapped playlist so irresistible? 

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Greg Shove
Section Staff
10 mins
For students
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March 15, 2022

The science-based secret to being more productive at work

Have you ever sat in a 9 a.m. meeting with your team and wondered why one person is jacked up on coffee and firing off ideas, and another person looks like they just woke up from a 100-year sleep?

You might think, “Well, the first person is just more productive. They’re good at their job, whereas Steve is a useless lump. Duh.” 

But actually, it’s not that simple. These two people probably have different chronotypes – meaning they’re inclined to sleep, work, and recover at different times. 

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Greg Shove
Section Staff
7 mins
For students
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March 15, 2022

Why we’re opening up unlimited access to sprints

I was talking recently with a Section4 student, and I let him know that we would soon be giving members access to all our sprints for $995, about 1% the annual tuition of an MBA. 

“That’s incredible,” he said. “I’m so excited – my mind is blown.”

Then he paused.

“Why are you doing that?”, which is a polite way of asking “What’s the catch?”

There isn’t one. And here’s the answer as to why.

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Greg Shove
Greg Shove, CEO
5 mins
For students
For companies
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January 27, 2022

Your step-by-step guide to a winning product strategy

Former Netflix VP of Product Gibson Biddle explains how to build a product that delights, makes money, and beats the competition.

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Greg Shove
Section Staff
4 mins
For students
Product
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December 20, 2023

Quiz: How should your business be using AI?

You know your business should be using AI in some way. But does that mean using it to generate a few headline ideas, or introducing a whole new AI product? The answer depends on the state of your business.

Take our quiz to determine how to best use AI for your unique needs.

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Greg Shove
Taylor Malmsheimer, Head of Strategy
5 mins
For students
AI
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December 19, 2023

What you actually need to know about how AI works

Right now, AI chatbots seem like magic, and that’s dangerous. It makes it easy to overestimate their abilities. You don’t need to know every technical detail of how AI works – but you do need to know enough to understand its limitations. 

Dive into what you really need to know about how AI works.

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Greg Shove
Taylor Malmsheimer, Head of Strategy
7 mins
For students
AI
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December 13, 2024

Why shadow AI is probably happening in your company

We surveyed over 5,000 knowledge workers in the second half of 2024 on AI knowledge, skill, and usage. One of the most troubling takeaways: AI use is happening, whether your company sanctions it or not, and the implications are huge.

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Greg Shove
Section Staff
5 mins
For companies
AI
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November 8, 2024

Why most organizations aren’t ready to deploy AI

In September, we re-ran our AI Proficiency Survey to over 5,000 knowledge workers across the US, UK, and Canada. Our biggest takeaway: The knowledge workforce is vastly unprepared for an AI-augmented future.

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Greg Shove
Section Staff
4 mins
For companies
AI

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