How a CFO Measures AI Transformation
When your AI project lands on the CFO’s decks, it needs to have a more compelling vision than “a better way to work”. But how do you make the case for investment when the ROI may take several quarters to emerge – and keep spending from snowballing in the meantime?
Greg Shove
CEO, Section
Carlos Olea
Chief Financial Officer, Howard Hughes Holdings
Learn what earns a CFO’s green light
Join Section’s CEO, Greg Shove, and Howard Hughes’ CFO, Carlos Olea, on November 17 at 2:00 pm ET for a conversation about how a CFO really thinks about AI transformation. They’ll cover questions like:
- What does a CFO actually look for when deciding whether an AI initiative is worth funding?
- How do you measure AI transformation when the biggest payoff may be years away?
- Can a five-year payback still be a smart AI investment?
- How do you control AI spending without putting a ceiling on experimentation?
- How should you pitch an AI investment to a CFO who needs to see the return?
They’re taking your questions too – so bring your team and your biggest head scratchers.
Meet your speakers
Greg Shove
CEO, Section
Greg Shove is the CEO of Section and a seven-time startup CEO. He is the founder of Machine + Partners, an AI consultancy helping companies deploy AI products, the co-author of Personal Math and AI Truth Serum, and a lecturer at Berkeley Haas. His mission is to get 1,000,000 students into "the AI class" by 2026.
Carlos Olea
Chief Financial Officer, Howard Hughes Holdings
Carlos Olea is Chief Financial Officer of Howard Hughes Holdings, where he oversees investment, accounting and financial strategy. Olea is advancing an AI-led transformation from finance, applying automation to procurement and lease abstraction to improve accuracy, efficiency and value creation across the business.
