live event
The New AI-Powered CMO Playbook
Featuring Kieran Flanagan, VP of Marketing at HubSpot, and Greg Shove, CEO of Section
August 15, 2025
3 - 4 p.m. ET
How to lead your marketing team into the AI era
From automated content creation to enhanced personalization to GEO, the marketing playbook is already being rewritten by AI. The winning marketing orgs will be the ones that change with it.
AI-driven marketing expert Kieran Flanagan is joining us on August 15 from 3 - 4 pm ET to cut through the hype and get to metric-accelerating strategies like:
- What are the 4 pillars of the new AI marketing playbook?
- How do marketing priorities change with the emergence of AI?
- Is the impact of AI going to cause marketing teams to shrink or expand?
- Is SEO actually going away or is GEO a buzzword?
- What will marketing look like in the next 2 - 5 years?
He’s taking your questions too. Join us for free and get the playbook for AI-first marketing.
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MEET YOUR SPEAKER
Kieran Flanagan
Kieran Flanagan is the SVP of Marketing at HubSpot, where he leads go-to-market strategy and drives the adoption of AI across marketing, sales, and customer support teams. Previously he was CMO at Zapier and held senior marketing positions at Salesforce and Marketo. Flanagan is widely recognized for his expertise in AI-driven marketing, serving as an advisor, investor, and podcast host, and is known for helping SaaS companies leverage AI to scale efficiently and stay ahead of industry trends.
MEET YOUR SPEAKER
Kieran Flanagan
Kieran Flanagan is the SVP of Marketing at HubSpot, where he leads go-to-market strategy and drives the adoption of AI across marketing, sales, and customer support teams. Previously he was CMO at Zapier and held senior marketing positions at Salesforce and Marketo. Flanagan is widely recognized for his expertise in AI-driven marketing, serving as an advisor, investor, and podcast host, and is known for helping SaaS companies leverage AI to scale efficiently and stay ahead of industry trends.
AI transformation built for real ROI
No AI hype, doom, or theory without application. Just AI upskilling, strategy, and workflows that get results right away, because they're built by people using AI every day.
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