The Track
A Section Blog

SMB leaders have an AI adoption problem

Joining the AI class should be your top priority
The workforce is dividing into two sides. Master AI now to make sure you're on the right side.

How to build a custom GPT
Follow these step-by-step instructions to build a custom GPT model that completes specific tasks for you.

How to set an AI policy for your company
In this post, we'll cover the four parts to a strong AI policy – your stance on AI, operating norms, rules/guidelines, and real-life use cases.

ChatGPT’s unhelpful responses might be your fault
When ChatGPT gives us subpar answers, it's our instinct to blame the tech. However, the real problem with human-AI collaboration is not the AI.

Where’s the money in AI? 10 insights from Azeem Azhar
Which AI projects and businesses will make their money back, and which will falter? Exponential View's Azeem Azhar weighs in.

Is Deep Research worth $200 a month?
With new AI tools coming out all the time, it’s hard to know which ones are worth investing in. So here’s our lead AI consultant’s framework for whether you should shell out for Deep Research or not.

AI is good enough, the humans need help
Newsflash if you’re waiting for AI to get better before you invest: It’s already pretty good, it’s the people using it that need to get a lot better – and fast. Greg is taking over this week’s newsletter to show you why.