The Track

A Section Blog

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June 20, 2025

What happens when 1M people are really good at using AI?

This week we made our AI coach ProfAI free for consumers to use, to build relevant, foundational AI skills. Our CEO Greg is taking over the newsletter this week to tell you why.

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Greg Shove
Greg Shove, CEO
5 min
For students
ProfAI
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June 13, 2025

Most people are terrible at using AI [new data]

ICYMI, we released our latest report on the state of AI proficiency in the workforce this week. Greg is breaking down the key findings, and what they mean for you as an individual or a leader.

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Greg Shove
Greg Shove, CEO
6 mins
For students
AI
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June 2, 2025

Which LLM is right for your privacy needs?

60% of the knowledge workforce limits their AI use because they’re worried about data privacy and security, according to our latest AI Proficiency Report. So we put together your definitive guide to LLM privacy.

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Greg Shove
Chase Ballard
9 mins
For students
AI
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May 30, 2025

100 POVs on AI from the world’s leading experts

We spoken to dozens of AI leaders, experts, and builders - here are their 100 best ideas.

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Greg Shove
Section Staff
15 mins
For students
AI
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March 3, 2023

3 steps to uncover your real competitors (hint: they may not be who you think)

April Dunford is a product positioning expert who helps executives zero in on the real competitive alternatives to their product.

In this post, we’ll share some of her tips.

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Greg Shove
Section Staff
3 mins
For students
Product positioning
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March 3, 2023

7 steps to writing a powerful sales pitch

In life, great stories can have a profound impact. Hence why you (we) wept like a baby at the end of Titanic.

But great stories don’t just belong on the big screen. Their power belongs in the business world too. The key to a sales pitch that wins clients, gets business, and drives results? You guessed it. Storytelling. 

In this post, we’re going to walk you through positioning master April Dunford’s sales story framework. This is the narrative that helps you easily communicate the unique value of your product to customers.

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Greg Shove
Section Staff
8 mins
For students
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April 4, 2025

Is Deep Research worth $200 a month?

With new AI tools coming out all the time, it’s hard to know which ones are worth investing in. So here’s our lead AI consultant’s framework for whether you should shell out for Deep Research or not.

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Greg Shove
Chase Ballard
6 mins
For companies
AI
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March 29, 2025

AI is good enough, the humans need help

Newsflash if you’re waiting for AI to get better before you invest: It’s already pretty good, it’s the people using it that need to get a lot better – and fast. Greg is taking over this week’s newsletter to show you why.

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Greg Shove
Greg Shove, CEO
7 mins
For companies
AI

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