The Track
A Section Blog

AI’s progress may be holding your team back

What you really need to know about ChatGPT-5
ICYMI, OpenAI launched ChatGPT-5 . If your head is still spinning from the other 6 models they’ve released this year, here’s our guide on what’s different and what you actually need to pay attention to.

How to drive AI adoption at scale
If you missed Olya Taran’s session at The AI Strategy Summit, you missed one of the most practical frameworks of the day on one of the biggest problems leaders still face: Getting widespread AI adoption. We’re laying it out for you.

You're bad at using AI because you're bad at managing people
Managing people and managing AI are the same skill. So if you can’t get a good output from AI, slow down and treat it like a direct report.

7 hard-won lessons from deploying AI at scale
This week, we got access to the motherlode of AI strategy advice at our AI Strategy Summit. Here are the 7 biggest takeaways every leader should read, then read again.

How Cascade took on its biggest competitor: the sink
Want to attack your real competition instead of the company down the road no one knows about? Learn how Cascade depositioned their number one competitor: the sink.

How did Twitter's blue check mark go from status symbol to total embarrassment?
In less than six months, Twitter's blue check mark "verification" has gone from a status symbol for the rich and famous to a warning sign associated with Elon fanboys and trolls. We unpack what happened, using lessons in brand strategy and viral growth.

AI is good enough, the humans need help
Newsflash if you’re waiting for AI to get better before you invest: It’s already pretty good, it’s the people using it that need to get a lot better – and fast. Greg is taking over this week’s newsletter to show you why.

Passing the EU’s AI Literacy Requirements
Starting February 2025, The European Union's Artificial Intelligence Act (EU AI Act) mandated an "AI Literacy" requirement. Here's what that means for you.