The Track
A Section Blog

The hidden reasons you’re not getting AI ROI

Gemini for Google Workspace: What You Need to Know
What is Gemini for Google Workspace, and is it worth investing in? Our in-house AI expert will tell you.

Meet the professor: Google’s Ted Souder from Building an AI-First Organization
Ted Souder is back to teach our Building an AI-First Organization workshop. Get to know him a little better (and why we keep bringing him back for more).

What is Prompting for AI? The Beginner's Guide to AI Prompt Writing
What is prompting? In this beginner's guide to instructing AI models like ChatGPT through written prompts, you'll earn the basics of prompting for natural AI conversations.

GPT-4o: What’s cool, what’s hype, and what happens next
Our in-house AI expert talks all things GPT-4o and what it means for the future — ours and AI's.

The most AI Proficient industries in 2024
A rundown of the industries that are leading the AI charge – and what sets them apart – and which are lagging behind.

Claude for Teams: What You Need to Know
Will Anthropic's new features in Claude for Teams – “Projects” and "Artifacts" – really make your team more collaborative and productive? We put them to the test.

Squishy vs. hard ROI: Why leaders need both
One of the hardest parts of AI ROI is figuring out how to report qualitative wins to execs who want quantitative reports. At our AI:ROI Conference, Michael Domanic shared the framework for approaching these two disparate kinds of ROI.

AI’s progress may be holding your team back
On paper, the rapid release of new AI models and features looks like a win for knowledge workers. In reality, teams are drowning in AI overwhelm. Here’s how leaders can help them scale an ever-steeper learning curve.



