The Track
A Section Blog

The hidden reasons you’re not getting AI ROI

Ex-OpenAI exec: Leaders lack AI conviction
ICs get a lot of the blame for stalling or failing AI deployments. But former OpenAI executive, Zack Kass, says they could very well be the scapegoats for scrambling leadership.

What you really need to know about ChatGPT-5
ICYMI, OpenAI launched ChatGPT-5 . If your head is still spinning from the other 6 models they’ve released this year, here’s our guide on what’s different and what you actually need to pay attention to.

How to drive AI adoption at scale
If you missed Olya Taran’s session at The AI Strategy Summit, you missed one of the most practical frameworks of the day on one of the biggest problems leaders still face: Getting widespread AI adoption. We’re laying it out for you.

You're bad at using AI because you're bad at managing people
Managing people and managing AI are the same skill. So if you can’t get a good output from AI, slow down and treat it like a direct report.

Meet the professor: Google’s Ted Souder from Building an AI-First Organization
Ted Souder is back to teach our Building an AI-First Organization workshop. Get to know him a little better (and why we keep bringing him back for more).

What is Prompting for AI? The Beginner's Guide to AI Prompt Writing
What is prompting? In this beginner's guide to instructing AI models like ChatGPT through written prompts, you'll earn the basics of prompting for natural AI conversations.

The hidden reasons you’re not getting AI ROI
If you’ve been thinking “I’m doing everything I’m supposed to, why is my AI deployment falling flat?” We have answers. TL;DR - you might be doing the right things, but only halfway.

Most leaders are thinking about AI all wrong
2026 is 60 short days away, so here’s the wake up call you need: you’re still thinking about AI through the lens of software, and the survival of your company depends on you shifting that mindset.





