The Track
A Section Blog

100 POVs on AI from the world’s leading experts

Build, Buy, or Wait: The Leader’s Guide to AI Adoption
Edmundo Ortega spends all day rethinking a company’s core workflows with AI. So we asked him when companies should build custom AI solutions and when they should buy off-the-shelf. That’s when he introduced a third option – neither.

EY's Global Head of AI: Don’t rush to prove AI ROI
If you feel like you’re falling behind because you haven’t figured out how to make a bulletproof investment in AI, read on for John Thompson’s take on why you actually need to slow down and stop sweating the ROI.

AI is disrupting my dad
AI conversations tend to center around the impact on work - but what about the personal benefits?

Agents are here: OpenAI's chaos vs. Microsoft's control
If you’re tired of hype without action when it comes to AI agents, you’re not alone. Here's our Lead AI Consultant, Chase's, no-BS take on what the big players’ agents are actually capable of.

What you actually need to know about how AI works
Right now, AI chatbots seem like magic, and that’s dangerous. It makes it easy to overestimate their abilities. You don’t need to know every technical detail of how AI works – but you do need to know enough to understand its limitations.
Dive into what you really need to know about how AI works.

How we built a generative AI bot
By summer 2023, we were convinced we needed to use AI to improve our student experience. From August to October, we designed, built, and prototyped an AI course tutor called ProfAI. In today's post, we'll walk you through how we did it.

SMB leaders have an AI adoption problem
In public, they’re touting AI proficiency. In private, they’re not sure what generative AI even is.

How to use AI microapps without compromising security
AI can now code you a custom ready-to-deploy application in sub-10 minutes, just by prompting it. Machine & Partners’ Edmundo Ortega walked us through the huge opportunity of these microapps – and the huge risks.