The Track
A Section Blog

The hidden reasons you’re not getting AI ROI

Joining the AI class should be your top priority
The workforce is dividing into two sides. Master AI now to make sure you're on the right side.

How to build a custom GPT
Follow these step-by-step instructions to build a custom GPT model that completes specific tasks for you.

How to set an AI policy for your company
In this post, we'll cover the four parts to a strong AI policy – your stance on AI, operating norms, rules/guidelines, and real-life use cases.

How to prioritize AI projects
If your company is all-in on AI like Section, you might’ve spent the last few weeks coming up with exciting AI projects to tackle in the new year. After the fun brainstorming work comes the less glamorous step of figuring out what your organization actually has the time and budget to execute. We're sharing a simple risk-reward framework to prioritize your AI projects.

Quiz: How should your business be using AI?
You know your business should be using AI in some way. But does that mean using it to generate a few headline ideas, or introducing a whole new AI product? The answer depends on the state of your business.
Take our quiz to determine how to best use AI for your unique needs.

The hidden reasons you’re not getting AI ROI
If you’ve been thinking “I’m doing everything I’m supposed to, why is my AI deployment falling flat?” We have answers. TL;DR - you might be doing the right things, but only halfway.

Most leaders are thinking about AI all wrong
2026 is 60 short days away, so here’s the wake up call you need: you’re still thinking about AI through the lens of software, and the survival of your company depends on you shifting that mindset.





