The Track
A Section Blog
The hidden reasons you’re not getting AI ROI
We introduced our first AI avatar professor. Here’s why.
Earlier this month, we wrapped our very first AI avatar-led course. Here's the nitty-gritty calculus behind our decision to try avatars as instructors.
Meet your professor: Apple’s Amit Rawal from AI for Data Analysis
We sat down with Apple’s Amit Rawal to ask him all the things you should know before you take his course – including a sneak peek into his data analysis framework.
Pi had a million users. So why did Inflection just implode (and take Pi with it)?
Microsoft just cannibalized a company it was a lead investor in and took its chatbot down with it. Here's what that means for other AI startups.
5 roles AI can play to make you more strategic
Roleplay these scenarios with AI to make yourself a more strategic decision maker, presenter, collaborator, and leader.
How to customize ChatGPT to your needs
Working with AI right now is like working with a brand new coworker. They don’t get your processes or your way of thinking. You have to give them a lot of context, and even when you do, the results aren’t exactly right. While many people give up, we promise it's worth it to train your AI tool to be your best possible copilot.
How to make your competitors look bad without even mentioning them
Laddering (as defined by Scott Galloway) means highlighting your strengths in a way that inherently points out your competitor’s weaknesses. We’ll explain how to use laddering to deposition your competitors, using Writer, one of our favorite AI case studies right now.
The hidden reasons you’re not getting AI ROI
If you’ve been thinking “I’m doing everything I’m supposed to, why is my AI deployment falling flat?” We have answers. TL;DR - you might be doing the right things, but only halfway.
Most leaders are thinking about AI all wrong
2026 is 60 short days away, so here’s the wake up call you need: you’re still thinking about AI through the lens of software, and the survival of your company depends on you shifting that mindset.
