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4 steps to attracting and keeping the best talent in business (even if you're not Google)

You don't need to be a big tech firm to attract, recruit, and retain the best talent. Here's our four-step process for doing it right.

Talent acquisition
Talent management
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5 research-backed secrets to get employees to engage in learning

L&D faces an age-old challenge: How the heck do you get employees to prioritize and engage in learning? We've been focused on learning engagement for three years. Here's what we've learned.

learning and development
learning engagement
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How did Twitter's blue check mark go from status symbol to total embarrassment?

In less than six months, Twitter's blue check mark "verification" has gone from a status symbol for the rich and famous to a warning sign associated with Elon fanboys and trolls. We unpack what happened, using lessons in brand strategy and viral growth.

Twitter
Elon Musk
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Which skills matter? Employees and L&D leaders don’t always agree [research]

Which skills matter in the modern workplace – to get promoted, to get ahead, to impact the business? It turns out that employees and learning leaders don’t always agree.

We recently surveyed 10,000 students and 250 learning leaders on the skills that are their biggest priority in 2023.

talent management
leadership development
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5 steps to pick a winning investment ‍

Whether you’re the investor or the investee, the six-step Risk-Reward Framework can put you on the right path.

investment
venture capital
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Can ChatGPT write a positioning strategy?

ChatGPT can do a lot of amazing things. So what happened when we put it into an MBA-level positioning course?

Product positioning
MBA courses
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The 3 AI strategy investments leaders should make in 2026

Here are the places leaders need to be investing resources next year - but let's make one thing clear: This is at the cost of some of your other 2026 strategies.

AI
Strategy
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The 5 AI investments marketing teams should make in 2026

If you’re a marketing leader staring down the barrel of your 2026 budget sheet wondering what should get top priority, you’re in luck. Hubspot's SVP of Marketing, Kieran Flanagan, gave us his top 5 recommendations.

AI
Marketing
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Is SEO dead or is GEO hype?

There’s no doubt about it, marketing is changing with AI. But are the old ways actually dead or are flashy new strategies like GEO all smoke?

AI
GEO
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Can you build a team of just AI tools?

The same question has persisted all year: Can you reduce headcount by just using AI tools? Google’s Amit Rawal is trialing a largely AI-based team, and here are his lessons.

AI
AI Tools
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How to redesign roles with AI

Augmenting workflows is just the beginning of working with AI. To unlock huge time savings and strategy opportunities, eventually you need to rethink those processes altogether.

AI
Workflow redesign
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AI Agents Explained: The clear, no-hype definition

“Agents” have become one of the biggest hyped and most misused terms in AI. So here’s the real definition from someone who builds AI solutions for a living.

AI
Agents
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Being good at prompting isn’t enough

Your team needs to move from AI prompting to redesigning workflows with agents. Here's how.

AI workflow redesign
AI strategy
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5 questions every AI leader will need to answer in 2027

The questions for Heads of AI will get harder in 2027. Here's how to prepare as you set your 2027 AI strategy.

AI strategy
Head of AI jobs
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What Should Be in Your AI Budget for 2027

Budget season is coming. Here's everything that should be in your AI transformation budget in 2027.

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The 5 AI agents every company should be running

The same agents show up early in every AI-enabled organization. They're the ones you should prioriotize.

AI agents
Agentic strategy
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How to think about Kimi K3 as an executive

Kimi K3 is here - does that mean anything if you're an enterprise organization?

Kimi K3
AI strategy
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AI proficiency
AI fitness
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Section HQ

For any

(and every)

leader responsible for AI success

From org-wide impact to department-level use cases, Section HQ gives every leader the insights they need to drive progress.

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The AI:ROI Conference

Everything you need to make your AI spend defensible.

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