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Being good at prompting isn’t enough

4 steps to give a winning presentation (hint: sound like a human)
We all know what a great presentation sounds like. But going up there and delivering one ourselves? That's a different matter.

5 questions every great manager asks their team
Stop asking, "When will I get this by?" and start asking the five questions that matter for coaching great teams.

Having morale issues? Try telling better stories
Unhappy workers have usually lost faith in their leadership's story. Here's how to tell a better one.
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What is Web3 (and why should I care)?
Everything you need to know to talk about Web3 at your next cocktail hour.

Free trial vs. freemium: Which product-led growth tactic is right for you?
Have you ever set up a free trial to test drive a product before you bought it? We bet you have (and you might have even forgotten to cancel it after the week was up – oops).
In our workshop Driving Product-Led Growth, industry guru Wes Bush teaches you to use “try before you buy” tactics – like free trials, freemium, and demo modes – to capture customers long before they swipe their credit card.
Here, with Wes’ help, we share an easy-to-use framework for picking the tactic that’s right for your business.

3 steps to uncover your real competitors (hint: they may not be who you think)
April Dunford is a product positioning expert who helps executives zero in on the real competitive alternatives to their product.
In this post, we’ll share some of her tips.

The 3 AI strategy investments leaders should make in 2026
Here are the places leaders need to be investing resources next year - but let's make one thing clear: This is at the cost of some of your other 2026 strategies.

The 5 AI investments marketing teams should make in 2026
If you’re a marketing leader staring down the barrel of your 2026 budget sheet wondering what should get top priority, you’re in luck. Hubspot's SVP of Marketing, Kieran Flanagan, gave us his top 5 recommendations.

Is SEO dead or is GEO hype?
There’s no doubt about it, marketing is changing with AI. But are the old ways actually dead or are flashy new strategies like GEO all smoke?

Can you build a team of just AI tools?
The same question has persisted all year: Can you reduce headcount by just using AI tools? Google’s Amit Rawal is trialing a largely AI-based team, and here are his lessons.

How to redesign roles with AI
Augmenting workflows is just the beginning of working with AI. To unlock huge time savings and strategy opportunities, eventually you need to rethink those processes altogether.

AI Agents Explained: The clear, no-hype definition
“Agents” have become one of the biggest hyped and most misused terms in AI. So here’s the real definition from someone who builds AI solutions for a living.

Being good at prompting isn’t enough
Your team needs to move from AI prompting to redesigning workflows with agents. Here's how.

5 questions every AI leader will need to answer in 2027
The questions for Heads of AI will get harder in 2027. Here's how to prepare as you set your 2027 AI strategy.

What Should Be in Your AI Budget for 2027
Budget season is coming. Here's everything that should be in your AI transformation budget in 2027.

The 5 AI agents every company should be running
The same agents show up early in every AI-enabled organization. They're the ones you should prioriotize.

How to think about Kimi K3 as an executive
Kimi K3 is here - does that mean anything if you're an enterprise organization?
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