AI:ROI Insights

A Section Blog

hero image for blog post
February 2, 2024

8 secrets to great AI prompting

Learn how to write a prompt for ChatGPT that gets a great result.

Read The Article
Greg Shove
Taylor Malmsheimer, Head of Strategy
5 mins
For students
AI prompting
hero image for blog post
Read The Article
Greg Shove
Greg Shove, CEO
2 mins
For students
hero image for blog post
January 23, 2024

Joining the AI class should be your top priority

The workforce is dividing into two sides. Master AI now to make sure you're on the right side.

Read The Article
Greg Shove
Greg Shove, CEO
5 mins
For students
AI strategy
hero image for blog post
January 18, 2024

How to build a custom GPT 

Follow these step-by-step instructions to build a custom GPT model that completes specific tasks for you.

Read The Article
Greg Shove
Taylor Malmsheimer, Head of Strategy
6 mins
For students
Chat GPT
hero image for blog post
January 31, 2026

The 4 priority strategies for every marketer in Q1

This week, we heard from 8 marketing experts from companies like Estee Lauder, HubSpot, and Zapier on THE AI strategies that need to be in every CMO’s 2026 plan. Our own Head of Marketing, Rachel Fields, is sharing the 4 tactics on her own to-do list.

Read The Article
Greg Shove
Rachel Fields
6 mins
For students
AI
hero image for blog post
January 22, 2026

85% of workers don’t use AI for business value

Our latest AI proficiency research was released this week – and if you’re leading a team through AI transformation, you’re going to want to keep reading.

Read The Article
Greg Shove
Section Staff
4 mins
For students
AI
hero image for blog post
November 7, 2025

The hidden reasons you’re not getting AI ROI

If you’ve been thinking “I’m doing everything I’m supposed to, why is my AI deployment falling flat?” We have answers. TL;DR - you might be doing the right things, but only halfway.

Read The Article
Greg Shove
Taylor Malmsheimer, Head of Strategy
8 mins
For companies
AI
hero image for blog post
October 31, 2025

Most leaders are thinking about AI all wrong

2026 is 60 short days away, so here’s the wake up call you need: you’re still thinking about AI through the lens of software, and the survival of your company depends on you shifting that mindset.

Read The Article
Greg Shove
Edmundo Ortega
6 mins
For companies
AI

The AI:ROI Conference

One day. Ten sessions.
The best strategies for driving AI ROI in 2026.

March 5, 11 -6 pm ET

Section logo pop up