AI:ROI Insights
A Section Blog
Why you can’t get your AI automations to work
The 3 AI strategy investments leaders should make in 2026
Here are the places leaders need to be investing resources next year - but let's make one thing clear: This is at the cost of some of your other 2026 strategies.
OpenAI and Section collaborate to drive AI adoption for mid-sized organizations
Section is now an OpenAI Services Partner, and will collaborate with OpenAI to drive adoption of ChatGPT Enterprise is mid-sized organizations.
The 5 AI investments marketing teams should make in 2026
If you’re a marketing leader staring down the barrel of your 2026 budget sheet wondering what should get top priority, you’re in luck. Hubspot's SVP of Marketing, Kieran Flanagan, gave us his top 5 recommendations.
Is SEO dead or is GEO hype?
There’s no doubt about it, marketing is changing with AI. But are the old ways actually dead or are flashy new strategies like GEO all smoke?
The science-based secret to being more productive at work
Have you ever sat in a 9 a.m. meeting with your team and wondered why one person is jacked up on coffee and firing off ideas, and another person looks like they just woke up from a 100-year sleep?
You might think, “Well, the first person is just more productive. They’re good at their job, whereas Steve is a useless lump. Duh.”
But actually, it’s not that simple. These two people probably have different chronotypes – meaning they’re inclined to sleep, work, and recover at different times.
How to know if NFTs are right for your business
Pop quiz. When you hear the word NFT, do you think:
💪 I know exactly what an NFT is and how to use it for my business
🤔 I think I understand what NFTs are, but I have no clue if they’re relevant to me
🤢 Argh! I should know what NFTs are, but thinking about them makes my head hurt
If you answered the latter two options, you’re not alone. Don’t worry – we sat down with NYU Stern Professor Sabrina Howell to simplify it for you.
The new “super leader” has different skills
Today's leaders have a new problem ahead of them: How to transform their businesses into "supercompanies" by fundamentally rethinking the work they do every day.
Escaping the AI Use Case Desert
We launched a new agent in ProfAI: Use Case Coach. This is the solution to flailing enterprise AI adoption rates, here's why.
