AI:ROI Insights

A Section Blog

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May 24, 2024

Meet the professor: Google’s Ted Souder from Building an AI-First Organization

Ted Souder is back to teach our Building an AI-First Organization workshop. Get to know him a little better (and why we keep bringing him back for more).

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Greg Shove
Section Staff
6 mins
For students
Meet the professor
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May 15, 2024

What is Prompting for AI? The Beginner's Guide to AI Prompt Writing

What is prompting? In this beginner's guide to instructing AI models like ChatGPT through written prompts, you'll earn the basics of prompting for natural AI conversations.

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Greg Shove
Section Staff
5 mins
For students
AI
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May 15, 2024

GPT-4o: What’s cool, what’s hype, and what happens next

Our in-house AI expert talks all things GPT-4o and what it means for the future — ours and AI's.

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Greg Shove
Chase Ballard
6 mins
For students
AI
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May 9, 2024

Try these 3 things before giving up on AI

In this interview, Jeremy Utley exposes the confirmation biases that cause us to bounce off AI – and how you can get a result that will make it stick.

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Greg Shove
Section Staff
5 mins
For students
AI
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March 14, 2025

We tested two Deep Research tools. One was unusable.

Two LLMs have released Deep Research features without much of a splash. So if you’ve been wondering about them (and don’t want to pay the $200/month price tag), read on for our Chief of Staff’s take on ChatGPT vs. Gemini.

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Greg Shove
Ana Silva
6 mins
For students
AI
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March 7, 2025

How an agency is preparing for AI clients

AI has put a big question mark over the future of agencies. So we talked to David Freas, Managing Partner at Supermoon, about how he’s transforming his brand agency with AI agent teammates – and for AI agent clients.

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Greg Shove
Section Staff
5 mins
For students
AI
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March 20, 2026

Your employees are losing their minds to AI

AI dependence is already degrading cognitive capability in the workforce – and AI upskilling for employees needs to go beyond tools to protect the thinking that makes their work valuable.

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Greg Shove
Section Staff
6 min
For companies
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March 16, 2026

The AI Conversation Is Growing Up

The AI conversation is growing up. And the companies pulling ahead are the ones who are moving fast from experimentation to system change.

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Greg Shove
Section Staff
6 min
For companies

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