AI:ROI Insights
A Section Blog

Why you can’t get your AI automations to work

The new “super leader” has different skills
Today's leaders have a new problem ahead of them: How to transform their businesses into "supercompanies" by fundamentally rethinking the work they do every day.

Why you can’t get your AI automations to work
If you’ve ever tried and failed to automate a seemingly straightforward workflow, it’s likely not on you. Machine & Partners’ Edmundo Ortega is breaking down how our legacy systems hold us back, and how that’s already changing.

The 4 priority strategies for every marketer in Q1
This week, we heard from 8 marketing experts from companies like Estee Lauder, HubSpot, and Zapier on THE AI strategies that need to be in every CMO’s 2026 plan. Our own Head of Marketing, Rachel Fields, is sharing the 4 tactics on her own to-do list.

85% of workers don’t use AI for business value
Our latest AI proficiency research was released this week – and if you’re leading a team through AI transformation, you’re going to want to keep reading.

How to use AI for SEO content without sacrificing quality
Can AI generate SEO content that ranks? We put it to the test in 2024 and the answer is 'yes, but....'

The 2024 AI advancements that changed everything
Our Lead AI Consultant, Chase Ballard is walking through the AI advancements that changed everything in 2024 – and what that means for you in 2025.

The new “super leader” has different skills
Today's leaders have a new problem ahead of them: How to transform their businesses into "supercompanies" by fundamentally rethinking the work they do every day.

Escaping the AI Use Case Desert
We launched a new agent in ProfAI: Use Case Coach. This is the solution to flailing enterprise AI adoption rates, here's why.






