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Exploring AI in Marketing Examples

The marketing applications for AI seem limitless - but let's breakdown a few standout examples.

AI
Marketing
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Meet the professor: Ashley Gross from Get Promoted With AI

Meet one of Section's favorite professors: The Prompt Community's Ashley Gross. Every lecture she gives gets glowing reviews – here's why.

AI
Meet the professor
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Apple Intelligence is the start of consumer AI

Apple announced Apple Intelligence this week marking the beginning of AI's consumer era – AI everywhere: Invisible, accessible, and making our lives better.

Apple
AI
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Mo Gawdat: AI can make us much happier, or much lonelier

Former CBO of Google X, Mo Gawdat, answers the question on everyone's mind: Will AI will make our lives better or worse? The answer is yes.

AI
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Gemini for Google Workspace: What You Need to Know

What is Gemini for Google Workspace, and is it worth investing in? Our in-house AI expert will tell you.

AI
Google Gemini
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Meet the professor: Google’s Ted Souder from Building an AI-First Organization

Ted Souder is back to teach our Building an AI-First Organization workshop. Get to know him a little better (and why we keep bringing him back for more).

Meet the professor
AI
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5 steps to grow customer lifetime customer value

Your customer relationship ending after the first transaction is similar to a romantic relationship ending after the first date: not good.

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How to build a scorecard to evaluate your well-being

New year, new you? Use Pedro Zuloaga's scorecard to evaluate your life and set measurable goals for improvement in 2023.

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How to find your brand's purpose

Developing a brand purpose is a fundamental step for any company. Justin Lee shares how he uses the Section frameworks to uncover why his business exists.

brand strategy
brand positioning
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The financial statement every leader should understand (and how to analyze it)‍

Analyzing financials doesn't have to be scary. We break down the P&L statement in an easy-to-grasp guide you'll want to bookmark.

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5 steps to solve the tough problem in front of you

The ability to solve tough problems isn’t an innate talent or a magic act – it’s a process. Learn a step-by-step framework to break down problems and solve them in a data-driven way.

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Your step-by-step guide to a winning product strategy

Former Netflix VP of Product Gibson Biddle explains how to build a product that delights, makes money, and beats the competition.

Product
Strategy
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Pay your champions!

Most champions programs fizzle out because you're asking people to do real work and giving them nothing for it. Pay them, promote them, and they'll actually drive your transformation forward.

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The chasm is already visible

The competitive distance between companies experimenting seriously with agents and those that aren't is already further than you think, and it's widening every week.

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Notes from the field on AI transformation

If you're leading AI transformation, the highest-leverage investment you can make right now is activating your managers.

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The AI Conversation Is Growing Up

The AI conversation is growing up. And the companies pulling ahead are the ones who are moving fast from experimentation to system change.

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Your employees are losing their minds to AI

AI dependence is already degrading cognitive capability in the workforce – and AI upskilling for employees needs to go beyond tools to protect the thinking that makes their work valuable.

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What makes an AI ambassador program actually stick

Agital, a digital marketing agency, built an AI ambassador program that actually works because they got specific where most programs stay vague - on selection, accountability, and goal-setting.

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From org-wide impact to department-level use cases, Section HQ gives every leader the insights they need to drive progress.

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Everything you need to scale from individual productivity gains to enterprise-wise AI orchestration in one afternoon.

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