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2026 was the year of the agent. 2027 is the year of computer use.

How to build a scorecard to evaluate your well-being
New year, new you? Use Pedro Zuloaga's scorecard to evaluate your life and set measurable goals for improvement in 2023.

5 steps to grow customer lifetime customer value
Your customer relationship ending after the first transaction is similar to a romantic relationship ending after the first date: not good.

Every leader should have an operating manual. Here are 5 steps to build yours.
The things you do might be intuitive to you – but if they confuse your team, you're in trouble. Here's how to build an operating manual to make your decisions clear to everyone.

Want to be a better investor? Adopt these three mindsets
Think like an artist, an analyst, and a skeptic to make better decisions.

How to find your brand's purpose
Developing a brand purpose is a fundamental step for any company. Justin Lee shares how he uses the Section frameworks to uncover why his business exists.

5 steps to solve the tough problem in front of you
The ability to solve tough problems isn’t an innate talent or a magic act – it’s a process. Learn a step-by-step framework to break down problems and solve them in a data-driven way.

The 3 AI strategy investments leaders should make in 2026
Here are the places leaders need to be investing resources next year - but let's make one thing clear: This is at the cost of some of your other 2026 strategies.

The 5 AI investments marketing teams should make in 2026
If you’re a marketing leader staring down the barrel of your 2026 budget sheet wondering what should get top priority, you’re in luck. Hubspot's SVP of Marketing, Kieran Flanagan, gave us his top 5 recommendations.

Is SEO dead or is GEO hype?
There’s no doubt about it, marketing is changing with AI. But are the old ways actually dead or are flashy new strategies like GEO all smoke?

Can you build a team of just AI tools?
The same question has persisted all year: Can you reduce headcount by just using AI tools? Google’s Amit Rawal is trialing a largely AI-based team, and here are his lessons.

How to redesign roles with AI
Augmenting workflows is just the beginning of working with AI. To unlock huge time savings and strategy opportunities, eventually you need to rethink those processes altogether.

AI Agents Explained: The clear, no-hype definition
“Agents” have become one of the biggest hyped and most misused terms in AI. So here’s the real definition from someone who builds AI solutions for a living.

2026 was the year of the agent. 2027 is the year of computer use.
Get ready for the era of AI that uses your computer just like you do.
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How to evaluate a new model release (and why the benchmarks can't do it for you)
Should you be using the latest and greatest AI model? And if so, what for?

You want AI ROI? Know what drives your business
Getting AI ROI starts with understanding your key business drivers and how AI could accelerate them.

Being good at prompting isn’t enough
Your team needs to move from AI prompting to redesigning workflows with agents. Here's how.

5 questions every AI leader will need to answer in 2027
The questions for Heads of AI will get harder in 2027. Here's how to prepare as you set your 2027 AI strategy.

What Should Be in Your AI Budget for 2027
Budget season is coming. Here's everything that should be in your AI transformation budget in 2027.
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Section HQ
For any
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From org-wide impact to department-level use cases, Section HQ gives every leader the insights they need to drive progress.

