The Track

A Section Blog

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September 12, 2024

Where’s the AI ROI?

AI is not like software. So how can you measure whether it's worth the investment or not?

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Greg Shove
Greg Shove, CEO
7 mins
AI
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September 5, 2024

The most AI Proficient industries in 2024

A rundown of the industries that are leading the AI charge – and what sets them apart – and which are lagging behind.

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Greg Shove
Section Staff
5 mins
For students
AI
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August 29, 2024

Claude for Teams: What You Need to Know

Will Anthropic's new features in Claude for Teams – “Projects” and "Artifacts" – really make your team more collaborative and productive? We put them to the test.

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Greg Shove
Chase Ballard
6 mins
For students
AI
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August 19, 2024

How to Build a Business with AI

Getting a new business off the ground comes with a lot of moving pieces – and AI can automate a bunch of them. Here's how Ashley Gross built an online community with one person and $400 a month using AI.

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Greg Shove
Section Staff
4 mins
For students
AI
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March 14, 2025

We tested two Deep Research tools. One was unusable.

Two LLMs have released Deep Research features without much of a splash. So if you’ve been wondering about them (and don’t want to pay the $200/month price tag), read on for our Chief of Staff’s take on ChatGPT vs. Gemini.

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Greg Shove
Ana Silva
6 mins
For students
AI
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March 7, 2025

How an agency is preparing for AI clients

AI has put a big question mark over the future of agencies. So we talked to David Freas, Managing Partner at Supermoon, about how he’s transforming his brand agency with AI agent teammates – and for AI agent clients.

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Greg Shove
Section Staff
5 mins
For students
AI
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May 2, 2025

Warmly CEO: “Do 30% more with AI, or you’re underperforming”

We’ve seen a lot of bold announcements and leaked AI manifestos recently painting a future of clear, AI-first leadership. We sat down with Warmly’s CEO, Max Greenwald, to talk about his own AI mandate: 30% growth from every employee by the end of the year.

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Greg Shove
Section Staff
5 mins
For companies
AI
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April 4, 2025

Is Deep Research worth $200 a month?

With new AI tools coming out all the time, it’s hard to know which ones are worth investing in. So here’s our lead AI consultant’s framework for whether you should shell out for Deep Research or not.

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Greg Shove
Chase Ballard
6 mins
For companies
AI

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