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Exploring AI in Marketing Examples

The marketing applications for AI seem limitless - but let's breakdown a few standout examples.

AI
Marketing
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Meet the professor: Ashley Gross from Get Promoted With AI

Meet one of Section's favorite professors: The Prompt Community's Ashley Gross. Every lecture she gives gets glowing reviews – here's why.

AI
Meet the professor
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Apple Intelligence is the start of consumer AI

Apple announced Apple Intelligence this week marking the beginning of AI's consumer era – AI everywhere: Invisible, accessible, and making our lives better.

Apple
AI
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Mo Gawdat: AI can make us much happier, or much lonelier

Former CBO of Google X, Mo Gawdat, answers the question on everyone's mind: Will AI will make our lives better or worse? The answer is yes.

AI
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Gemini for Google Workspace: What You Need to Know

What is Gemini for Google Workspace, and is it worth investing in? Our in-house AI expert will tell you.

AI
Google Gemini
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Meet the professor: Google’s Ted Souder from Building an AI-First Organization

Ted Souder is back to teach our Building an AI-First Organization workshop. Get to know him a little better (and why we keep bringing him back for more).

Meet the professor
AI
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There’s plenty of AI ROI - if you’re willing to work for it

A theme emerged in the chat of this year's AI:ROI Conference: 11 experts shared their value-adding AI strategies but people were just looking for magic formulas. Here were the biggest insights we think they overlooked.

AI
The AI:ROI Conference
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Is AI good enough to lay off your engineers?

Are AI coding tools good enough to replace humans? Here’s the verdict from a founder who had to make that choice.

AI
Coding
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How to find AI workflows that actually translate to ROI

AI is pointing out a big point of weakness in a lot of organizations: too few can actually name the value-generating processes that drive revenue. So Machine & Partners’ Ed Ortega is giving you his 5 step framework for doing just that.

AI
ROI
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Losing Our Minds To AI

Let’s have the hard conversation: Yes, AI reliance will atrophy your brain. But knowing that ahead of time can help you get ahead of it – before it impacts your job.

AI
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Ex-OpenAI exec: Leaders lack AI conviction

ICs get a lot of the blame for stalling or failing AI deployments. But former OpenAI executive,  Zack Kass, says they could very well be the scapegoats for scrambling leadership.

AI
Leadership
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What you really need to know about ChatGPT-5

ICYMI, OpenAI launched ChatGPT-5 . If your head is still spinning from the other 6 models they’ve released this year, here’s our guide on what’s different and what you actually need to pay attention to.

AI
ChatGPT
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Pay your champions!

Most champions programs fizzle out because you're asking people to do real work and giving them nothing for it. Pay them, promote them, and they'll actually drive your transformation forward.

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The chasm is already visible

The competitive distance between companies experimenting seriously with agents and those that aren't is already further than you think, and it's widening every week.

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Notes from the field on AI transformation

If you're leading AI transformation, the highest-leverage investment you can make right now is activating your managers.

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The AI Conversation Is Growing Up

The AI conversation is growing up. And the companies pulling ahead are the ones who are moving fast from experimentation to system change.

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Your employees are losing their minds to AI

AI dependence is already degrading cognitive capability in the workforce – and AI upskilling for employees needs to go beyond tools to protect the thinking that makes their work valuable.

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What makes an AI ambassador program actually stick

Agital, a digital marketing agency, built an AI ambassador program that actually works because they got specific where most programs stay vague - on selection, accountability, and goal-setting.

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For any

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From org-wide impact to department-level use cases, Section HQ gives every leader the insights they need to drive progress.

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Everything you need to scale from individual productivity gains to enterprise-wise AI orchestration in one afternoon.

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