Abstract gradient background with soft pink and orange hues blending smoothly.

Be the go to expert on AI tranformation

Subscribe to join 200k+ other strategic operators and receive weekly intelligence on making AI actually work

hero image for blog post

How to build a Claude Plugin that benefits your whole team

Claude Plugins are changing what organizations can do with AI. Learn how to build a Plugin that benefits your whole team with democratized data.

Claude Plugin
Claude Cowork
Read the article
hero image for blog post

Pay your champions!

Most champions programs fizzle out because you're asking people to do real work and giving them nothing for it. Pay them, promote them, and they'll actually drive your transformation forward.

Read the article
hero image for blog post

The chasm is already visible

The competitive distance between companies experimenting seriously with agents and those that aren't is already further than you think, and it's widening every week.

Read the article
hero image for blog post

Notes from the field on AI transformation

If you're leading AI transformation, the highest-leverage investment you can make right now is activating your managers.

Read the article
hero image for blog post

Horizon Media’s AI takeover: Building an AI-first culture in less than one year

Horizon Media went from AI-nascent to 85% AI-certified in under a year by combining a company-wide mandate with protected learning time, visible leadership participation, and internal branding that made proficiency feel like a badge of honor.

Read the article
hero image for blog post

The president went first on AI. Everyone else followed.

Sidearm Sports president George Scott drove company-wide AI adoption by getting deeply fluent himself first, making AI proficiency part of every employee’s performance review, and requiring a real capability baseline before letting anyone join the AI committee.

Read the article
hero image for blog post

There’s plenty of AI ROI - if you’re willing to work for it

A theme emerged in the chat of this year's AI:ROI Conference: 11 experts shared their value-adding AI strategies but people were just looking for magic formulas. Here were the biggest insights we think they overlooked.

AI
The AI:ROI Conference
Read the article
hero image for blog post

Is AI good enough to lay off your engineers?

Are AI coding tools good enough to replace humans? Here’s the verdict from a founder who had to make that choice.

AI
Coding
Read the article
hero image for blog post

How to find AI workflows that actually translate to ROI

AI is pointing out a big point of weakness in a lot of organizations: too few can actually name the value-generating processes that drive revenue. So Machine & Partners’ Ed Ortega is giving you his 5 step framework for doing just that.

AI
ROI
Read the article
hero image for blog post

Losing Our Minds To AI

Let’s have the hard conversation: Yes, AI reliance will atrophy your brain. But knowing that ahead of time can help you get ahead of it – before it impacts your job.

AI
Read the article
hero image for blog post

Ex-OpenAI exec: Leaders lack AI conviction

ICs get a lot of the blame for stalling or failing AI deployments. But former OpenAI executive,  Zack Kass, says they could very well be the scapegoats for scrambling leadership.

AI
Leadership
Read the article
hero image for blog post

What you really need to know about ChatGPT-5

ICYMI, OpenAI launched ChatGPT-5 . If your head is still spinning from the other 6 models they’ve released this year, here’s our guide on what’s different and what you actually need to pay attention to.

AI
ChatGPT
Read the article
hero image for blog post

Escaping the AI Use Case Desert

We launched a new agent in ProfAI: Use Case Coach. This is the solution to flailing enterprise AI adoption rates, here's why.

AI
ProfAI
Read the article
hero image for blog post

The hidden reasons you’re not getting AI ROI

If you’ve been thinking “I’m doing everything I’m supposed to, why is my AI deployment falling flat?” We have answers. TL;DR - you might be doing the right things, but only halfway.

AI
AI ROI
Read the article
hero image for blog post

Most leaders are thinking about AI all wrong

2026 is 60 short days away, so here’s the wake up call you need: you’re still thinking about AI through the lens of software, and the survival of your company depends on you shifting that mindset.

AI
Supercompanies
Read the article
hero image for blog post

Squishy vs. hard ROI: Why leaders need both

One of the hardest parts of AI ROI is figuring out how to report qualitative wins to execs who want quantitative reports. At our AI:ROI Conference, Michael Domanic shared the framework for approaching these two disparate kinds of ROI.

AI
ROI
Read the article
hero image for blog post

AI’s progress may be holding your team back

On paper, the rapid release of new AI models and features looks like a win for knowledge workers. In reality, teams are drowning in AI overwhelm. Here’s how leaders can help them scale an ever-steeper learning curve.

AI
AI Proficiency Report
Read the article
hero image for blog post

How to drive AI adoption at scale

If you missed Olya Taran’s session at The AI Strategy Summit, you missed one of the most practical frameworks of the day on one of the biggest problems leaders still face: Getting widespread AI adoption. We’re laying it out for you.

AI
Adoption
Read the article
Open laptop on a blue fabric surface displaying a user dashboard with welcome message and options for a 60-day plan, team fluency, and section insights.

Section HQ

For any

(and every)

leader responsible for AI success

From org-wide impact to department-level use cases, Section HQ gives every leader the insights they need to drive progress.

Word 'section' written in lowercase letters with each letter in different bright colors.

The AI Strategy Summit

Everything you need to scale from individual productivity gains to enterprise-wise AI orchestration in one afternoon.

Torn piece of cream-colored textured paper with uneven edges.